EA Named Worst Company Two Years in a Row
Posted: April 13, 2013 by Maja Johnson
And the "Golden Poo" goes to EA! Again! With earning nearly 78% of the votes, it was not a close race between Electronic Arts and the Bank of America. According to the poll conducted by the Consumerist, 78% of its readers have stated that EA is definitely the worst company in America, beating companies like PayPal, Ticketmaster, Bank of America and many others. The tragedy of it all is that this award is becoming a somewhat tradition to the EA as they won it last year as well.
According to its consumers, EA failed to improve in several categories that landed the title "the worst of the worst", two years in a roll. First, EA failed to provide games that people want such as Dragon age 2, Dead Space, Mass Effect 3, and much more). Consumers believe that the games have no real vision, no grand design, and are just mediocre.
Secondly, EA failed to sell its product at a reasonable price. By selling its games for $60, EA is refusing to join the competitive market of new age gaming pay schemes. The company holds a monopoly on the market for certain types of games through exclusive deals and contracts. This means that if another company has a similar game that offers even more content and graphics, it is not allowed to offer it. On the other hand, EA free games are not free at all. The reasons behind creating these free-to-play games are to get users hooked on them and later ask them pay for ridiculous addons concerning the game itself.
And last but not the least, according to Consumerist readers, EA failed to support its products. The Sim City release lead to an epic fail due to poor testing and slow customer support. Customers found problems connecting to the EA server, and also problems with their accounts. The sad thing was EA did nothing to rectify these issues for quite some time.
However, despite all these problems, it is believed that what really sealed the deal for EA's "Golden Poo" this year was the announcement from Chief Operating Officer Peter Moore laying blame on others for the mistakes in the company. It is clear that readers are not satisfied with the response and lay blame with the heads of the company for this last years mishaps.