SEO Glossary
What is SEO, and how does it work?
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Cost Per Click (CPC)

Cost-Per-Click (CPC) is an Internet advertising model used to direct traffic to websites. The amount paid by advertisers is set by a per-click rate as part of a formula or bidding process. Budgets are set for a total number of clicks per day, per month, and occasionally, per year. In cases where a CPC budget is reached, the ad is usually removed temporarily.

* If a website has a CPC rate of $0.10 and provides 1,000 clicks, it would bill $100.

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