SEO Glossary
What is SEO, and how does it work?
INDEXING SITE RANKING TRAFFIC WEB RESULTS
OPTIMIZED
Terms by Letter:
#   A   B   C   D   E   F   G   H   I   J   K   L   M   N   O   P   Q   R   S   T   U   V   W   X   Y   Z   All

Google Penguin

Google Penguin is the operating name for Google's algorithm published in 2012. It came as an update to the Panda algorithm. It's aim was to detect techniques that violated Google's Webmaster Guidelines like keyword stuffing, cloaking , link schemes, creation of duplicate content etc. Google Penguin mainly targeted websites that have high priorities.

Google Penguin primarily targets links

Google Penguin was designed to improve the quality of the search engine results and push the quality pages on the top of the search lists.

Back to Glossary