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KPI – Key Performance Indicator

Key Performance Indicator, or KPI, is a performance measurement. KPI can be used to evaluate the success of a company or a particular activity. A company must understand and know what is best for the organization and choose the right KPI. KPIs define a set of values that can be categorized in the following subcategories: quantitative indicators, qualitative indicators, leading, input and output indicators, practical, directional and financial indicators, and more.

In practical terms, a KPI is a value that needs to be targeted.

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