SEO Glossary
What is SEO, and how does it work?
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SERP – Search Engine Result Page

SERP, or search engine result page, is the web page that returns with the search results from the keyword query. In most search engines the search results include different types of listings: algorithmic results from the web spiders, organic results that are indexed by humans, contextual, paid and other listing results. Many webmasters include SEO techniques to increase the ranking of their website on the search engine result page.

Most webmasters track the ratings of their websites on the search engine result page (SERP).

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