Snapchat 'Almost' Surpasses Facebook In Photo Uploads
Posted: November 21, 2013 by Emily Brown
We can't say yet that Snapchat has outpaced Facebook in photo shares on daily basis, but the two are running head-to-head in the race of that particular key metric.
According to a Snapchat rep, the photo and video sharing app currently generates 400 million snaps per day. Facebook, on the other hand, processes around 350 million photos each day, as it's revealed by Business Insider citing a source at Facebook.
However, the above comparison cannot be taken for granted, as it's rather of the apples and oranges kind.
Out of the 400 million image shares by Snapchat, 88% were done in one-to-one correspondence among users, a tweet from the company stated. It is so unlike Facebook where users can post one-to-many, sharing one pic or video with lots of friends or followers.
Also, we mustn't neglect the fact that Snapchat is much smaller than Facebook in terms of number of users and Facebook is also the parent of Instagram, which is said to score around 55 million daily photo shares.
The conclusion is the following, Snapchat hasn't over-passed Facebook in photo uploads yet, but that may happen in near future. Especially, when statistics imply Snapchat's rise is huge. Back in September, the site's co-founder Evan Spiegel claimed they were seeing 350 million snaps per day, a volume that was up from 200 million recorded in June. Well, it turns out Snapchat rejected the $3 billion bid from Facebook for a reason.